A cutesy approach to Windows 10. Microsoft expects that the new product will change the world, if not transform the company. Windows is shown for about seven seconds, with a quick montage of Hello, the Start menu, the Edge browser, and Cortana.

Instead of showing how any of the Windows 10 technologies work, Microsoft explains how a new generation will grow up with touchscreens, the disappearance of passwords (Windows Hello), a digital assistant who talks to you (Cortana), and more.