Sony Computer Entertainment, which is often abbreviated as SCE and then the territory represented, so, SCEA for America, now has a different name and larger body.
Sony Computer Entertainment Inc. has become Sony Interactive Entertainment, and its absorbed Sony Network Entertainment LLC along the way. Now, the company has combined the gaming and the multimedia divisions into one, though, as Sony’s own Sony Interactive Entertainment America President Shawn Layden states in the post about the news, this probably doesn’t have much implication on the gamers – at least not at the moment.
“But in the long run, it will mean everything. The formation of SIE will allow us to forge a unified PlayStation organization that can adapt more quickly to meet the needs of the gaming community, innovate with digital services like PlayStation Vue and PlayStation Now, and — above all else — drive consistent and constant innovation in the dynamic medium of video games. You’re already seeing the early fruits of that effort with PlayStation VR, and the work will continue across a number of fronts,” the post reads.
PlayStation executive Andrew House says bringing the companies together will help SIE become an “even stronger entity, with a clear objective to further accelerate the growth of the PlayStation business.”
“Along with our business partners, SIE will develop pioneering services and products that will continue to inspire consumers’ imaginations and lead the market.”
SIE’s charter is to “retain and expand PlayStation user engagement,” as well as increase average revenue per paying user. “SIE will vigorously expand the PlayStation business by delivering an integrated experience built around best-in-class games and network services to consumers worldwide,” Sony said.
In essence, this means that we can expect a stronger Sony Interactive Entertainment experience, due to this combined effort of the two divisions.
